Technical German, not literal translation
Use the product names, application terms and specification language buyers recognise, with native specialists shaping copy for engineers, commercial stakeholders and procurement.
Digital Marketing Agency · Germany
From our Munich headquarters, we help B2B companies reach Germany’s technical buyers and procurement teams through native-language digital marketing measured on pipeline.
Germany’s B2B market spans Mittelstand manufacturers, automotive suppliers, chemical producers and enterprise software businesses. Buying decisions often involve engineering, procurement, IT and management, each looking for different evidence. Digital marketing needs to connect that research: precise German terminology to capture demand, technical content to establish fit, and clear commercial information to support a shortlist. A translated global campaign rarely covers those needs on its own.
Competition comes from established German specialists as well as international brands, so visibility alone is not enough. We connect campaigns and landing pages around applications, specifications and buying stages, then assess which enquiries become qualified opportunities. For businesses using Hannover Messe or other trade fairs, digital activity can support research before the event and follow-up afterwards. Consent-aware measurement helps keep reporting useful without treating every visitor as identifiable.
Strategy, paid and organic channels, content and tracking for B2B companies in Germany, run by one accountable team.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."

Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
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In one call, a senior strategist looks at your targets and comes back with a plan you can use, whether you work with us or not.
Which accounts, services and platforms will move your pipeline first.
A budget split with expected pipeline, so you can take it to your CFO.
A step-by-step roadmap from kick-off to first measurable results.