Evidence for every decision-maker
Give technical evaluators specifications and integration detail, then help procurement assess implementation, supplier reliability and commercial fit without restarting the research journey.
Digital Marketing Agency · Munich
Based in Munich’s Isarvorstadt, Mediacharge builds digital marketing around the technical buyers, procurement teams and long sales cycles behind the city’s B2B pipeline.
Munich’s automotive engineering, enterprise software, aerospace and insurance sectors create very different routes to a sale. An engineer assessing a component needs specifications; an IT lead comparing platforms needs integration and security evidence. Procurement then brings another set of questions. Digital marketing here needs to connect those journeys, rather than send every click to the same sales pitch, while competing with established suppliers and global brands.
From our Isarvorstadt office, we build campaigns that distinguish local demand from the wider markets Munich companies serve. German messaging supports domestic evaluation, while English and other native-language campaigns reach international buying teams. Around events such as electronica and bauma, digital activity can connect early research with meetings and subsequent sales conversations. The measurement stays focused on qualified opportunities and pipeline, not simply Munich traffic or form submissions.
Strategy, paid and organic channels, content and tracking for B2B companies in Munich, run by one accountable team.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."

Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
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In one call, a senior strategist looks at your targets and comes back with a plan you can use, whether you work with us or not.
Which accounts, services and platforms will move your pipeline first.
A budget split with expected pipeline, so you can take it to your CFO.
A step-by-step roadmap from kick-off to first measurable results.