Separate research from purchasing
Use query exclusions and application-led targeting to distinguish literature searches, study enquiries and vacancies from requests for equipment, demonstrations and quotations.
Performance Marketing Agency · Göttingen
Hire a Performance Marketing powerhouse for Göttingen
Turn demand for Göttingen’s laboratory technology, precision instruments and scientific software into qualified B2B pipeline with campaigns built around technical buying decisions.
Technical demand needs more than local reach
Göttingen’s university, University Medical Center and Max Planck institutes sit within a wider economy of laboratory equipment, measurement technology and research-led businesses. For these suppliers, performance marketing must distinguish commercial demand from student queries, academic literature searches and job hunting. We structure campaigns around applications, specifications and procurement intent, so a researcher looking for a paper does not receive the same message as a laboratory manager evaluating equipment.
A Göttingen supplier may compete with international instrument manufacturers rather than the company next door. Restricting campaigns to the city can therefore miss the buyers that matter. We separate German and English demand, test application-specific messages and evaluate enquiries against sales opportunities, not just form fills. Mediacharge works remotely from Munich and travels to Göttingen for workshops, aligning campaigns with your technical specialists and the markets your sales team can serve.
Your one-stop-shop for performance marketing in Göttingen
Paid acquisition for B2B companies in Göttingen, planned, produced and optimised by one team and measured on pipeline, not clicks.
Commit to achieving long-term success.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."
Proven strategies with punch
Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
Our clients grow 2.5x faster than their competitors
The results behind the logos.
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How Honda gave its German social channels a fresh start, and built a content engine people actually stop for.
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How PTC entered EMEA and multiplied inbound leads in DACH within a year.
Polytan Tackles Europe: 3 Markets, Six Times the Leads
How SportGroup’s Olympic-grade surface brand turned paid media into a multi-market lead engine.
SportGroup Holding: More Leads, Sharper Funnel
How the material specialist of one of the world’s leading sports surface groups turned paid media into a dependable lead engine.
