Separate clinical and commercial intent
For medical technology suppliers, distinguish equipment and component sourcing from patient information, appointments and academic searches before expanding keyword coverage.
PPC Agency · Erlangen
Hire a PPC powerhouse for Erlangen
PPC for Erlangen’s medical technology, engineering and industrial software businesses, built around technical buying decisions and measured on pipeline.
Reach technical buyers beyond Erlangen’s research hub
Erlangen’s commercial landscape brings together Siemens Healthineers, FAU, Universitätsklinikum Erlangen and a wider network of medical technology and engineering suppliers. For PPC, that creates a distinction: searches about imaging, automation or simulation can come from procurement teams, researchers, patients or jobseekers. Campaigns need application-specific keywords and careful exclusions to reach commercial buyers, rather than paying for every click associated with the city’s best-known industries.
An Erlangen supplier may sell across Germany or internationally, so targeting only people inside the city can miss the actual buying committee. We separate local demand from export opportunities, with German and English campaigns organised around applications, technical requirements and procurement intent. Against established manufacturers and specialist vendors, credible documentation matters more than broad promises. Qualified enquiries and subsequent sales stages guide optimisation, not raw form submissions alone.
Your one-stop-shop for PPC in Erlangen
Pay-per-click campaigns across search and social for B2B companies in Erlangen, built for qualified leads at a cost you can plan with.
Commit to achieving long-term success.
"Mediacharge is known for its analytical approach as a full-service performance agency, supporting some of the most ambitious clients worldwide. Our holistically minded team not only plans individual performance channels but also integrates strategically into our clients' value creation processes."
Proven strategies with punch
Each approach is a complete playbook with its own strategy, channel mix and KPI. Start from your growth goal, not from a channel.
Our clients grow 2.5x faster than their competitors
The results behind the logos.
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How PTC entered EMEA and multiplied inbound leads in DACH within a year.
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How SportGroup’s Olympic-grade surface brand turned paid media into a multi-market lead engine.
SportGroup Holding: More Leads, Sharper Funnel
How the material specialist of one of the world’s leading sports surface groups turned paid media into a dependable lead engine.
